2021.12.09 11:23 cloctor 抵制北京冬奥 美国众院通过决议案再施压
大纪元 2021-12-09 1林燕
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2021.12.09 11:23 sg636279 Conversion Ads Helped by Reach
I don’t subscribe to the thought of “your company is new/small so run brand awareness ads first”. Those never work unless you have a huge budget or are simply a company like McDonalds who is just trying to keep them on your mind subliminally.
Now something I’ve seen some success with and a few agencies have suggested.
Run your conversion purchase campaign as usually but also run an engagement campaign (very small daily budget) using something engaging. A meme related to your company and product or informational post.
It seems when you do this Facebook starts to like your account more. It sees engagement and activity. We do see organic reach on our page post starts to rise, engagement on those post will rise and it seems the conversions starts getting lower CPM’s.
Has anyone else seen this work, use this strategy or seen a correlation when doing both.
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2021.12.09 11:23 ThyBushwookie Will there be a new event?
I think i heard somewhere that a new event is coming out. But i've not heard it from anyone else. So does anyone know if there actually is an event coming out?
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2021.12.09 11:23 user_1101_404 I decided to go to sleep last night instead of killing myself
I'm 19F and I've been struggling so much. I've been having a lot of suicidal thoughts lately. I think about it a lot and if I do decide to do it, I know exactly what I would do and how I would do it and tbh it would be fairly easy for me to carry it out. Last night was horrible, I think I finally reached my breaking point and I was in a really bad mindset. I was alone and I had no one that I could talk to or call for help. I was so close to doing it, I wrote the note and everything but then I started thinking about my family and friends. I kept thinking about how much I would hurt them if I did this and as much as I wanted to die in that moment I knew that I couldn't. So I decided to just lay in bed and listen to music. I listened to this band called "Cigarettes After Sex" their music is pretty soothing and it always calms me down. I closed my eyes and I tried my best to distract myself and not think about it and eventually I fell asleep. I woke up this morning and I feel better. I'm still struggling a lot but honestly I'm kind of relieved that I didn't go through with it last night. The sad thing is those same people that I decided to stay here for are the same people that would judge me and not take me seriously for having suicidal thoughts especially my family.
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2021.12.09 11:23 Savings_Vacation9095 what is the biggest anxiety in world right now?
2021.12.09 11:23 G0D1LL4CODM My Watercolour Giraffe (that I did in art class)
2021.12.09 11:23 zibby42 Does the fact that I'm colder than other people mean there's something wrong with me?
I'm at work right now. I'm wearing a t-shirt under a long-sleeve button-front shirt with a zip-up fleece on top and pants. Two of my co-workers are wearing just short-sleeve polos and pants.
It's not just them. My wife sleeps in just pajamas with no sheets or blankets on her. When I sleep, I wear a t-shirt with a long-sleeve sweatshirt over it and sweatpants and I have a bed sheet and a blanket on me. Sometimes I'm still cold and need another blanket on me.
So I think I can safely say that I'm colder than the average person. Is something I should be concerned about?
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2021.12.09 11:23 TheHolySandwich What anime
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2021.12.09 11:23 CarylonJasso Winc, Inc. DD ($WBEV)
Current price as of 12/06/2021: $8.74
Winc, Inc. engages in sourcing, bottling, labeling, and distributing wine under its own winery license in the United States and internationally. It operates through DTC and Wholesale segments. The company offers wines and non-alcoholic wines under the Summer Water, Wonderful Wine Company, Lost Poet, Folly of the Beast, Chop Shop, and Cherries and Rainbows brand names; and ready to drink cocktails, and spirits and beers. It sells its products through direct-to-consumer model, wholesale distribution channels, retailers, and restaurants, as well as online. The company was formerly known as Club W, Inc. and changed its name to Winc, Inc. in September 2016. Winc, Inc. was incorporated in 2011 and is based in Santa Monica, California.
Analysis and comments
Winc brings online shopping to the next level and offers online wine and other beverages. They also operate in more standard channels through retailers restaurants etc. They offer a wide variety of taste (red wine, white wine, rosé and even vegan. They offer wine in different flavours from fruity and food friendly to earthy and round wines.
Their brands include:
· Summer Water
Clean wine for better living. For paleo people, party people, and everyone in between.
· Folly of the Beast
Head winemaker Ryan Zotovich’s quest for impossible value: rich and complex wines made from notoriously finicky pinot noir grapes at an everyday price.
· The Wonderful Wine Co
Clean wine for better living. For paleo people, party people, and everyone in between.
· Cherries & Rainbows
A certified organic, natural, biodynamic red blend with zero sulphur added that celebrates the natural wine movement and the greatest nature has to offer.
· Lost Poet
Inspired by the processes of writing and winemaking, Lost Poet is a unique collaboration between NYT bestselling author Atticus and Winc winemakers.
Winc is one of the fastest growing at-scale beverage companies in the United States with a successful national portfolio of brands fueled by an omni-channel distribution network. Winc's unique digital-first marketing strategy and platform, Winc.com, drive e-commerce, deep customer connections, and data analytics, which we leverage across our expanding network of wholesale and retail partners to develop and scale brands, propelling its powerful omni-channel growth strategy.
The firm just went public on November 11, 2021 at $13 a share offering a total of 1,692,308 shares totaling proceeds of $22 Million for the company. Currently, the share price sits at $8.74 and thus already suffered a setback of more than 30%.
While being a private company, Winc increased their gross profit by more than 70% in fiscal year 2020 versus 2019. With the company having access to $22 Million from the IPO, a lot of the investors were eagerly awaiting the quarterly results which were published recently on December 8, 2021.
Investors were hoping for a big beat as WBEV is expected to prove that having an omni-channel approach to business that reaches multiple sales channels can generate meaningful, sustainable, and high-margin revenues compared to peers in its D T C market environment.
And they did exactly that with their very first financial report as a public company:
· Total net revenues increased 3.4% to $18.5 million
· Wholesale revenues increased 106.9% to $5.5 million
· D T C revenues declined 12.8% to $12.7 million
· Net loss increased from $1.3 million to $5.7 million
· Adjusted EBITDA* loss of $1.4 million versus a loss of $1.0 million
· The five Core Brands** grew to a total of 44,797 cases, a 34% increase
· Retail accounts increased 53% to 11,476
Winc’s growth in the wholesale category is mainly due to new retailer relationships, with the rapid expansion of the number of locations where customers can find Winc products while performance continues to improve at existing retail partners. Recent placements at Walmart, Target and Trader Joe’s helped grow the active retail account base to 11,476. The CEO of Winc, Geoff McFarlane has set a goal to increase the active retail accounts to 50,000 in the next several years.
Winc works with the same Tier 1 distributors (RNDC and SGWS) and retailers (Wholefoods, Target, Walmart) as Constellation, Diageo and Gallo but their digital presence allows them to use customer feedback to develop products and connect with the next generation of consumers in a way that they cannot.
This is what differentiates Winc within the industry. They can leverage the best of the legacy wholesale distribution network, where the vast majority of consumer interaction and volume occur and the best of the new, which is D T C, data analytics and a direct connection with the customer.
This is how they will capture significant market share over the coming years.
Their flagship brand, Summer Water, continues to see strong overall sales and retail placement growth. Of all rosé wines reported on in the Nielsen Wine Report, Summer Water has the 4th highest sales growth rate and second smallest all-commodity volume, suggesting that the brand is under-penetrated and has continued growth opportunity through door expansion, especially considering it's highly competitive growth rate at existing placements.
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2021.12.09 11:23 dilettantedebrah Always have energy for that
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2021.12.09 11:23 Justifire Dying Light 9.90 GB update, seems like next gen patch rolls in before TGA !
2021.12.09 11:23 DealsCanada Exploding Kittens: Recipe for Disaster $23.40
Link: https://www.explodingkittens.com/produc … r-disaster Price: 23.40 Retailer: Exploding Kittens
Exploding kittens recipe for disaster is on sale for $26 and with code BUNNYRAPTOR20 get 10% off your order including other games.
The game comes with all the expansions, all time low AFAIK
After shipping $4, discount and taxes it was $27.72 in Ontario
Link: https://www.explodingkittens.com/produc … r-disaster
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2021.12.09 11:23 Kathrynwoodplass Thank you to everyone
Thank you to everyone who got my 2 daughters there gifts , they are going to be so happy and I am looking so forward to see there smiling faces , no words can say how much I appreciate you ,
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2021.12.09 11:23 SkepticDrinker The Robot character who will make you cry starterpack
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2021.12.09 11:23 asianj1m How Pearl Harbor forced the first around-the-world commercial flight
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2021.12.09 11:23 elodie_w3f Polkadot Digest 9 Dec 2021
2021.12.09 11:23 VegettoK Should i change anything in my Future team? I've been thinking of using 100 LL Z-Power on Zamasu but i also wanna save it just in case i get LF SSBE Vegeta
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2021.12.09 11:23 claytonsmith451 I’m not a rich person, I do what I can afford, and just having gains for the first time makes me happy
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2021.12.09 11:23 MasterOfOne1 Druddigon on me 0485 1151 1302
2021.12.09 11:23 yourmumshagsants Biggest menace to british society
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2021.12.09 11:23 b1ner0ne Excelente idea. Yo voy a mandar las lectras de como se hicieron pu*** los negros de casanova xD
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2021.12.09 11:23 eatingfriedrice1 help me looking for verified organic chemistry tutor exam today 7-9pm eastern
2021.12.09 11:23 hindsightprophecy Corsair 5000d? Can a 280mm radiator be side mounted? From the picrures: it looks like it can only fit radiators that use 120mm fans.
2021.12.09 11:23 Electrical_Wasabi_98 Your Year in Books
I was just browsing my Year in Books for this year and saw my least shelved book had been shelved 15 times. What's your lowest one? I'm curious now.
Also what are your longest and shortest reads?
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2021.12.09 11:23 Far-Owl-17 独家：中国施压跨国企业断绝与立陶宛的商业合作
路透法兰克福/维尔纽斯12月9日 - 一位立陶宛政府高层和一个行业机构告诉路透，中国已经告诉多家跨国公司断绝与立陶宛的关系，否则将面临被排除在中国市场之外的命运，这将使企业卷入立陶宛与北京之间的争端。
代表数千家立陶宛公司的立陶宛工业家联盟(Lithuania Confederation of Industrialists)证实，一些从立陶宛供应商购买商品的跨国公司已成为中国的目标。
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